AboutUI

Where is the next generation of SAPpies coming from?

Yesterday I went to the Google Chrome Event (Chrome D3vF3st, a.k.a. #ChromeIL). It was a very geeky event, aimed at chrome developers and Google aficionados. It wasnt as high profiled as the Google GarageGeeks event which had the country’s twiterrati flock to (barely) hear Marissa Mayer, but it was crowded, fast paced and educating. More than that – it was free. Besides from being free, you had a lot of high-school(?) students, college kids and people who generally have not seriously began shaving jotting down notes.

I looked around and told myself – this is how you win the hearts and minds of young developers to flock around *your* products, *your* technology.  Ballmer got it first, with his famous “Developers, Developers, Developers, Developers”. Is SAP getting it? I mean, TechEd is an amazing event, not to mention SAP Inside Track (soon in Israel). But are we doing enough to reach high-school kids? College Kids?

Israel has the largest percentage of engineers and scientist per capita. It has the most companies registered at NASDAQ (after the US itself). How many of these startups are around enterprise products? very few.

I dont have any conclusions (except that the Google cupcakes look great but taste awful) yet. I do think its the responsibility of the SAP community in general and especially in the the 972 dial code to start addressing these issues.

(originally posted on SDN)